WhatsApp Business API vs WhatsApp Web — Which Should You Use?

WhatsApp Business API vs WhatsApp Web

HelpKit supports both connection methods. Here's a detailed comparison to help you choose the right one.

Side-by-Side Comparison

| Feature | WhatsApp Web (QR) | WhatsApp Business API | |---------|-------------------|-----------------------| | Setup time | 2 minutes | 24-72 hours | | Phone required | Yes (must stay online) | No | | Message limit | ~1,000/day | Unlimited (tiered) | | Bulk messaging | No | Yes | | Message templates | No | Yes (pre-approved) | | Green tick (verified) | No | Yes (eligible) | | Multiple agents | Limited | Yes | | Chatbot flows | Basic | Full | | Cost | Free | Meta conversation charges apply |

When to Use WhatsApp Web (QR)

Choose WhatsApp Web if:

•You're just getting started and testing HelpKit

•You handle less than 200 conversations/day

•You don't need bulk broadcasts

•You want instant setup without Meta verification

When to Use WhatsApp Business API

Choose the API if:

•You send 100+ messages per day

•You need to run broadcast campaigns

•You want the verified green checkmark

•You need multi-agent routing at scale

•You're building chatbot flows with complex logic

Key Limitation of QR Connection

WhatsApp Web depends on your phone staying connected. If your phone loses power, goes offline, or gets logged out, all message delivery stops. For production use, the API is strongly recommended.

Migration Path

You can start with QR and upgrade to API later. Your conversation history, contacts, and flows carry over — only the connection method changes.

Bottom line: Use QR to test, use API to grow.